Creative Direction
Don’t worry about sounding professional. Sounds like you.
Make it stand out.
Packaging
Visual Identity
Campaign
Art Direction
Brand Guidelines
Design System
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"If you have the chance to work with her, you should take it."
"If you have the chance to work with her, you should take it."
"I appreciate her creative talents and work ethic."
"I appreciate her creative talents and work ethic."
"Not just a creative colleague but a great strategy ally."
"Not just a creative colleague but a great strategy ally."
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Lorum Ipsum lorum Ipsum lorum Ipsum lorum Ipsum
Lorum Ipsum lorum Ipsum lorum Ipsum lorum Ipsum
Lorum Ipsum lorum Ipsum lorum Ipsum lorum Ipsum
Lorum Ipsum lorum Ipsum lorum Ipsum lorum Ipsum
Lorum Ipsum lorum Ipsum lorum Ipsum lorum Ipsum
Lorum Ipsum lorum Ipsum lorum Ipsum lorum Ipsum
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Creative Strategy
I connect dots to form creative direction, ensuring the vision reflects the research findings and is informed by and complements the overarching brand strategy.
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Storytelling
I design brands by telling compelling yet ownable stories, making complex concepts easy to understand and helping brands engage and connect to the right audiences.
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Design System
I build design system from the ground up, setting standards and defining details. I ensure quality and bring alignment to teams in terms of how to use brand assets.
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360º Campaign
I oversee brands being activated, released and to impact the world. I ensure the brand assets are designed to be versatile and scalable for multiple touchpoints and platforms.
